Design + Creative Direction
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SNAPCHAT + CHEVY

LOVE AT FIRST SIGHT

A collaboration by Snapchat and Commonwealth//McCann, creating the first auto sponsored lens on Snapchat to promote the launch of the 2016 Chevrolet Cruze. The lens only existed for 24 hours but was able to pull in 36 million views and 3 million uses.

Role: Lead Art Director and Concept.